Senior Social First Producer, CBS News
Job
Is this the role for you?
CBS News is looking for an experienced Senior Social First Producer to join our London bureau. This is a senior editorial role for a producer who understands how audiences discover, follow and share news across social platforms, and who can help shape international storytelling from the start of the reporting process.
You will work closely with correspondents, reporters, field producers, the Foreign Editor and social teams in New York to develop platform-native coverage for breaking news, major global events, investigations and enterprise reporting. Rather than treating social content as an add-on, you will help make it part of how stories are planned, gathered, produced and published.
This role would suit a senior producer with strong news judgement, proven social storytelling experience and the confidence to advise editorial teams on how to reach audiences with accuracy, speed and impact.
What will you be doing?
- Lead social-first thinking across international news coverage, from story planning through to publication.
- Partner with correspondents, reporters and field producers to identify social storytelling opportunities before, during and after reporting.
- Develop editorial approaches for breaking news, major global events, investigations and enterprise stories across TikTok, Instagram, YouTube, X and emerging platforms.
- Produce original platform-native content, including field-shot video, explainers, behind-the-scenes reporting and correspondent-led storytelling.
- Edit and publish high-quality social video, graphics and other digital content to deadline, while maintaining CBS News editorial standards.
- Act as the main link between the London bureau and CBS News social teams in New York, helping align editorial priorities, audience insights, platform strategy and visual identity.
- Guide correspondents and producers on social newsgathering, audience engagement and platform-specific storytelling.
- Monitor platform trends, audience behaviour and emerging formats, using those insights to inform editorial decisions.
- Help build a consistent, recognisable social voice and visual style for CBS News’ international coverage.
- Support fast, accurate responses to breaking news and trending conversations, ensuring coverage reaches audiences where they consume news.
What we’re looking for?
- Significant experience producing social or digital video content in a newsroom, broadcaster or editorial media environment.
- Strong news judgement, including experience working on breaking news, major events or complex international stories.
- A deep understanding of how different audiences use TikTok, Instagram, YouTube, X and other social platforms.
- Excellent video production and editing skills, with experience creating content that feels native to each platform.
- Experience working directly with reporters, correspondents, producers or editorial leaders to shape coverage plans.
- The ability to make sound editorial decisions in a fast-moving news environment.
- A thoughtful, collaborative approach to giving guidance, sharing ideas and bringing others into social-first storytelling.
- An interest in international news and how global stories can be made clear, accurate and engaging for social audiences.
- Experience developing social content strategies for news organisations would be helpful, but we are open to equivalent experience.
This role is full time onsite based in Chiswick, West London and will be embedded within CBS News’ international newsgathering operation.
CBS News and Stations, brings together the power of CBS News, 28 owned television stations in 17 major U.S. markets, the CBS News Streaming Network, CBS News Streaming local platforms, local websites and cbsnews.com, under one umbrella. CBS News and Stations is home to the nation’s #1 news program 60 MINUTES, the CBS News Streaming Network, the first 24/7 digital streaming news network, the award-winning broadcasts CBS MORNINGS, CBS SATURDAY MORNING, the CBS Evening News, CBS SUNDAY MORNING, CBS WEEKEND EVENING NEWS, 48 HOURS and FACE THE NATION WITH MARGARET BRENNAN. CBS News and Stations provides news and information for the CBS Television Network, CBSNews.com, CBS News Radio and podcasts, Paramount +, all digital platforms, and the CBS News Streaming Network, the premier 24/7 anchored streaming news service that is available free to everyone with access to the internet.
The CBS News Streaming Network is the destination for breaking news, live events, original reporting and storytelling, and programs from CBS News and Stations’ top anchors and correspondents working locally, nationally and around the globe. CBS News’ streaming services, across national and local, amassed more than 1.01 billion streams in 2021. Launched in November 2014 as CBSN, the CBS News Streaming Network is available on 30 digital platforms and apps, as well as CBSNews.com and Paramount+. The service is available live in 91 countries. CBS News and Stations is dedicated to providing the highest quality journalism under standards it pioneered and continues to set in today’s digital age. CBS News earns more prestigious journalism awards than any other broadcast news division.
Paramount is an equal opportunity employer (EOE) including disability/vet.
At Paramount, the spirit of inclusion feeds into everything that we do, on-screen and off. From the programming and movies we create to employee benefits/programs and social impact outreach initiatives, we believe that opportunity, access, resources and rewards should be available to and for the benefit of all. Paramount is proud to be an equal opportunity workplace. We are committed to equal employment opportunity regardless of race, color, ethnicity, ancestry, religion, creed, sex, national origin, sexual orientation, age, citizenship status, marital status, disability, gender identity, gender expression, and Veteran status.
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